Super league side Bradford Bulls began using the IRIS TALENT Sport ticketing and customer relationship management system in 2003.

The system is helping the Bulls to be more focused in their marketing, resulting in increased sales.

Read Bradford Bulls case study

In January 2007, Chester Race Company bought IRIS TALENT Sport to launch a new and improved ticketing service, reduce administration costs and streamline their corporate sales and hospitality operations.

Read Chester Race Company case study

Leicester Tigers Rugby Club began using the IRIS TALENT Sport system in 1998.

Since then, the system has helped the Club to manage their
ticketing processes more efficiently, benefitting both the club and its supporters. IRIS TALENT Sport’s in-built CRM functionality has also helped the Club build up a better understanding of their supporters, helping them be more targeted in their sales and marketing campaigns.

Read Leicester Tigers Rugby Club case study

Rangers Football Club began using the IRIS TALENT Sport ticketing and customer relationship management (CRM) system in 2005 with three goals in mind - to reduce operational costs, to improve the service for supporters
and to drive sales of tickets, hospitality and merchandise.

Read Rangers Foootball Club case study

UK-based clothing supplier, Simon Jersey, is launching a new web store using the latest ecommerce technology.

Offering automated sales order processing and a dynamic self service and CRM suite, the system will help Simon Jersey to drive their sales and marketing opportunities, offer new and improved services to their customers and reduce their administrative costs.

Read Simon Jersey case study

Alfred Dunhill Ltd has launched an online store, powered by the IRIS TALENT eBusiness software, which links in real-time to their back office systems and includes an in-built CRM suite.

The 2-in-1 CRM and eBusiness system is helping the retailer to understand more about their customers’ buying preferences, drive their sales and marketing opportunities and improve the service they offer to their customers.

Read Alfred Dunhill case study

Churchill China needed to take its business online in order to keep pace with a changing marketplace. With IRIS TALENT eBusiness, Churchill China has gained savings in administration of about 15 minutes per order received.

Read Churchill China case study